The brief was simple, make the site more user friendly and separate the divisions of Info Health with a unison layout and keep them in line with the branding colours across all the sites. They wanted to drive more of their customers and patients to using their online shops and registering their details and giving them the ability to create and amend prescriptions and recurrences over the months/weeks.

The design for each of the divisions were minimilstic yet slick, using two variation colors from their respective logo brand colors to differentiate them apart. The imagery and video were sourced from Getty images to add that touch of movement for the headers and high quality finish for the content. The design had to be obviously unique to set them apart from all the other Pharmaceutical companies out there.