FLIBS – Case Study

Client:

FLIBS (The Florida Association of IB World Schools)

Project Link:

Reach:

This will be directed to past and current FLIBS attendees and members, as well as potential new registrants. Our aim is for the new design and interface to facilitate improved interactions with the FLIBS organization for all involved.

Technologies

UX, Wireframing, Web Design, Graphic design / rebranding, Web / Software development, Project management.

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Client Bio:

The Florida League of International Baccalaureate Schools, Inc. (FLIBS) was founded in 1988 as a non-profit corporation to foster excellence in international education for students in our region. FLIBS supports our members by promoting the expansion of the IB program, offering high quality teacher and administrative training, and providing advocacy services to ensure that state and local government officials recognize the importance of the IB program as an effective path to school wide improvement and student achievement.

Brief

Revamping the FLIBS branding encompasses an exciting journey towards modernisation, aimed at breathing fresh vitality into its identity. The task entails crafting a new logo and redesigning the website to align with contemporary aesthetics while preserving the essence of FLIBS’s mission and values. By infusing the brand with a modern look and feel, the aim is to captivate audiences, fostering a deeper connection and resonance with its stakeholders.

Project Executions

Our approach harmonizes strategic planning, creative storytelling, and technical expertise. From guiding projects to refining brand identity, we ensure seamless digital experiences that exceed expectations.

  • Project & Client management
  • Creative direction
  • Rebranding, Logo design and other assets
  • Web development / Responsive design
  • Software development
  • Mobile App. Development
  • UX / Wireframing & A/B testing
  • Site Design & development
  • Content Strategy
  • Analytics Integration
  • SEO Optimization
  • Accessibility Compliance
  • Performance Optimization
  • Deployment to servers

Deliverables

This project encompassed the revitalization of the website, transitioning it from an outdated appearance to a vibrant, contemporary design. A pivotal challenge was ensuring the website’s backend was fully editable, empowering the FLIBS team to regularly update content, including event details and workshop information, thereby ensuring members and attendees stay abreast of the latest from the FLIBS organization.

Our team executed a comprehensive rebranding, delivering not just a visually striking website but also a fully functional platform. Every aspect, from design to development, was meticulously crafted from scratch, reflecting our commitment to originality and innovation. As we witness the brand’s evolution in the coming years, we eagerly anticipate future collaborations with FLIBS, confident in our ability to continue delivering exceptional results.

Project screenshots

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This case study is available on request only.

Please get in touch at hello@slamdunkdigital.com and we’ll be happy to walk you through the project in detail — and explore how we can work together to take your project to the next level.